"If you haven’t got a Golden Raygun, you’re a nobody." Mark our words, a few years down the line if you don’t hear that from agents, pundits and viewers across the globe we’ll eat our razor-edged bowler hats. Play.com knows it and is getting in on the act early by sponsoring the epic SFX Sci-Fi Awards 2010, to be bestowed upon the heroes of sci-fi at the SFX Weekender in Camber Sands on 5-6 February 2010.

Anyone who’s bought a DVD or CD online has probably used Play.com at some point or another. It’s the UK's favourite online entertainment retailer and recently celebrated its 11th anniversary.

Offering more than eight million different lines including DVDs, Blu-rays, CDs, videogames, gadgets, books, electronics, posters, clothing and tickets; Play.com is the UK's third most visited online retailer with more than seven million customers. At the end of 2008 ForeSee ranked Play.com top for customer satisfaction for the second year running out of all UK online retailers and it was recently been named MCV’s Best Online Retailer for the fourth consecutive year.

The SFX Sci-Fi Awards 2010 will take place at the SFX Weekender on Saturday 6 February, right after our jam-packed day of panels, screenings and celeb signings. There are 25 awards in all, 20 decided by you and five special awards computed by the unfaltering SFX hive mind. Voting is already underway so click the link to make sure your voice is heard. It’s the biggest SFX Awards in human history! All that’s left to do is buy a ticket for the SFX Weekender to discover the results.